Kmart & Sears ToyBooks
Role: Sr. Designer | Creative Director: Leo K.
“Amazing!! This catalog is considered the best in the industry by Mattel and Hasbro”
Sears Apparel Digital Catalog
The sears apparel catalog was a key player in driving core business to exclusive vendors. This content reflected the upscale look of the product
while providing a clean and organized customer experience.
Role: Sr. Designer | Creative Director: Leo K.
Kmart Pharmacy
As the design lead for Kmart pharmacy, my team and I developed various
collateral for flu season, medicare enrollment and many other programs. Our creative followed the current trends of the overall Kmart brand while pushing impactful design to distinguish the pharmacy business. Working with partners, we developing new characters to help engage our consumer’s with a more fun experience.
Role: Design Lead | Creative Director: Oscar D.
